Filmographic Presentation of Factory Farming – its effect on the audience behaviour

The digital advancement allows the availability of information from various means and such information can significantly affect the decision-making process of an individual. Studies have been done to dig deeper into the impact of mainstream media on the audience’s pro-environmental behaviours. To partially contribute to this cause, this research surrounds the presentation of factory farming… Read More Filmographic Presentation of Factory Farming – its effect on the audience behaviour

Research Pitch: ‘The presentation of factory farming in film genres: What works, What doesn’t?’

Industrial agriculture, factory farming or industrial meat practice is a topic that is both politically and morally confronting. As this topic is presented through different film genres including documentary and fiction, the audience can experience strong emotions that might lead to behavioral changes. I came up with this idea after watching Eating Animal – a documentary… Read More Research Pitch: ‘The presentation of factory farming in film genres: What works, What doesn’t?’